- Land Acquisition
- Site Analysis
- Utilization Analysis
- Market-/ Competitive Analysis
- Target Group Analysis
- Advance check of development potential
Conception phase: The best advice – thanks to our targeted land acquisition.
Each site has its own dynamics – and therefore poses individual challenges on each housing project. It makes sense to rely on the local expertise of a competent partner early on in the planning phase. Engel & Völkers helps a property developer not only in the acquisition of land, but also during the project – from the building permit process through to the interior design.
Thanks to our comprehensive Engel & Völkers database which includes a large variety of active, searching clients, as well as focussed analysis, we provide you with the information needed to identify site-specific trends and individual wishes of potential clients at an early stage.
Our services in the conception phase:
- Targeted and demand-oriented land or property acquisition
- Location analysis based on continuous market and trend research
- Detailed market and competitive analysisIdentification of user specific features of the market
- Identify the target client characteristics
- Pre-testing of the development potential of the land
2. Configuration phase
- Project Development Consulting
- Optimization of floor plans
- Advice on mix of apartments
- Equipment advice
- Market price assessment
- Marketing / Sales Concept
Configuration phase: Perfectly equipped – from the planning stage to implementation.
Today, residential property must cater to a broader range of demands and needs. Besides the location, social status and personal environment, comfort and flexibility are becoming increasingly important. That means: Social and economic changes require a structural and spatial adjustment – and a holistic, future-oriented implementation. Our real estate experts know how to align customer needs and current market and living trends. Together with you, we make sure that a well-thought out project development concept leads to a particular property being created at the right time, at the right place, that meets the needs of the respective target client – and provides the developer an optimal prospective marketing success.
Our services in the configuration phase:
3. Marketing phase
- Coordination of project marketing
- Creation of sales documents
- Regular reporting
- Negotiation of contracts
- Sales settlement
- After Sales Service
Marketing phase: Successfully sold – with the right marketing concept.
Our common goal is to position your developing residential project as successfully as possible in the market. Based on sound analysis and a market-oriented property assessment, we bring out the full potential of your projects as clearly as possible – and develop a customized marketing strategy in cooperation with you. Through our global network and a variety of marketing tools, you will benefit from excellent connections and far-reaching perspectives. For all matters and questions relating to your project you have just one single partner – the best basis for marketing your property as smoothly, quickly and efficiently as possible. Of course, we will also support you regarding contract-related questions and other project-related recommendations.
Our services in the marketing phase:
- Use of a specialized project team
- Coordination of the entire project marketing
- Creation of representative sales documentation
- Handle viewings and open house dates
- Valuation / sale of the existing property of the acquirer
- Ongoing reporting on all marketing activities
- Complete takeover of the contract negotiations
- Other project-related recommendations