From June 17th until the 20th there will be the Pitti Uomo menswear fair at the Fortezza da Basso in Florence.
Many famous brands from all over the world will present their fashion and livestyle collection at this event.
This year there will also be presented five famous Florentine designers; Gucci, Salvatore Ferragamo, Roberto Cavalli, Pucci, and Ermanno Scervino, together with the ministry of economic development they celebrate the creation of Florence as the center of Italian fashion. ( Florence Hometown of Fashion ).
During the Pitti Uomo fair the Florentine designer Stefano Ricci donates a spectacular new lighting for the Ponte Vecchio bridge, as a present for Florence and her tourists.