Is this the year for you to excel in your career in real estate? In today’s fast-moving world, the parameters of any industry are ever-changing and there are always new ways to get that all-important ‘edge’. Here are some essential career skills to hone for success in the vibrant world of real estate in 2017.
Today’s workplace is so reliant on technology that practically every office role demands comprehensive digital skills – and being a real estate agent is no different.
A significant amount of your communication with buyers and sellers will be through online platforms, from email to Facebook, so it’s essential to ensure you’re familiar with the relevant software.
Marketing is now predominantly digital, too. Any successful real estate agent will have a strong and closely monitored presence on the internet, including a website and social media accounts.
Nowadays, the potential for professional networking online is colossal. Through media channels such as LinkedIn, a successful real estate agent should be reaching out in every direction. But networking doesn’t mean reaching out cold to strangers but more to build trustful connections in order to find potential customers for your real estate business.
However, your hard work shouldn’t halt there.
The emergence of digital networking has had an enormous impact on the real estate industry, but it hasn’t replaced the traditional model entirely. The most successful realtors are those who thrive in face-to-face meetings, building meaningful relationships with clients and colleagues alike. This is particularly important in the early stages of a career in real estate but is a skill that will remain valuable for years to come.
There’s an abundance of information available on the internet, but discovering it is only half the battle. For a successful career in real estate, the ability to take in large amounts of information quickly – and effectively – is paramount. From details on ever-changing neighbourhoods to the impact national events have on the local property market, there’s an abundance of information to take in.
There will inevitably be times during your career in real estate when plans will go awry, but that’s no reason to shy away from the industry. The most successful real estate agent is the person who remains standing at the end of a tough year. Make sure you’re prepared for the long battle ahead and remember: resilience prevails.
Engel & Völkers is a leading name in the luxury real estate industry with decades of experience vending properties across the world. Browse our career site to learn more about what it takes to launch a successful career in property sales.