There was no missing Engel & Völkers for the around 10,000 visitors to Hamburg’s “Elbe Einkaufszentrum” shopping centre during Sunday trading on 29 January. Stickers on every entrance door to the centre announced: “Good real estate agents go to the competition – the best come to us.” Children made a beeline for the Engel & Völkers stand with its balloons and the Engel & Völkers Polo School wooden horse. Whilst the little ones were busy climbing up on the horse, real estate agents from the MC Elbe and employees from the HR department at Engel & Völkers headquarters got talking to the parents and all others interested. Also there on the day was Philipp Niemann, Managing Director of the MC Elbe, Kerstin Heyng, Team Leader in the MC, and even the CEOs Christian Völkers and Sven Odia stopped by.
The Engel & Völkers team explained the Market Center concept to countless numbers of people, and specifically that of the MC in the Elbe suburbs. The real estate agents presented the services of Engel & Völkers and gave little tasters of their competence in advising homeowners looking to sell their property. Another aim of the day was to advertise the fact that the MC Elbe is currently looking for new real estate agents. The recruitment of potential candidates was therefore also at the centre of the day’s promotional efforts.