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Engel & Völkers flagship store opens opposite the opera house in Munich

A brand experience of the special kind

For two years already, the real estate company Engel & Völkers Munich has been represented in Residenzstrasse 23. Now, EuV Residential Lizenzholding has expanded its concept to include a first-of-its-kind flagship store. With immediate effect, clients have the opportunity to immerse themselves on-site in the lifestyle that the global brand represents. With the grand opening of the new brand world lounge opposite the opera house, which was attended by many prominent guests, the company has doubled its existing floor space to around 350 sqm. The classic real estate business with 20 experienced consultants remains on the second floor, while the ground floor and first floor are reserved for visitors wishing to experience the flair of the Engel & Völkers brand in the framework of an elaborately staged lifestyle presentation with large video screen: High-end properties, yachts, aircraft and polo sports activities are screened here throughout the day, visualising the core competencies of the company, whose brand embodies exclusivity and passion.

Munich - MUC Flagship Store

Florian Freytag-Gross, CEO of EuV Residential Lizenzholding, is confident that, with the new shop in Munich, the company will attract more of an international audience than ever before: “The expansion of this location in particular is an important step towards making the lifestyle of the Engel & Völkers brand even more accessible for an international audience. We want to offer our clients a one-stop service in the heart of Munich. In this sense, the new store represents an innovative platform that opens yet another dimension for our concept of brokering real estate, yachts and aircraft for charter purposes.”

The Engel & Völkers team in Munich’s city centre consists of CEO Constantin Graf von Preysing, experienced real estate consultants, as well as a team of staff members providing first-class support to the discerning clientele. The property shops in Munich-Bogenhausen and Grünwald will remain open in addition to the Property Lounge in Residenzstrasse.

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