A career as a real estate agent can reach completely new dimensions of success through the advantages of a franchise partnership. Franchising is therefore often referred to as the "royal road to independence". Although you decide to set up your own business as a future franchisee, you also become part of a franchise system that usually places certain demands on its licensing partners. In order for your franchisor to ensure that you are an asset to your network and brand and that you are up to the tasks ahead, license applicants often have to go through an application process. So that you can convince the franchisor of your choice and start your ambitious career in the real estate franchise soon, Engel & Völkers has put together helpful tips for your franchise application in this article.
Before you can start the application process, you should identify a suitable franchise system for your foundation. Today, by far the most frequently used method of doing this is Internet research: Every reputable franchisor has published the most important information about their own license offers on their website, so that you can get specific information about the services offered, the brand distribution and access requirements. Real estate agents, trade fairs or events organized by franchise associations represent alternative ways of getting to know potential franchisors, where you can get the information you need from a contact person at first hand. Engel & Völkers presents itself internationally as a renowned and successful franchisor and is therefore your first choice for a prospective license partnership: At over 800 locations worldwide, the Engel & Völkers brand symbolizes high-quality services related to the marketing of real estate in the premium segment and has built up a unique reputation, from which you can benefit as a future franchisee with us. You can find more information about our franchise system here.
As a candidate for the franchise license to be awarded for your desired system, you have numerous individual characteristics and qualifications that make you interesting for the franchisor as the managing director of your new franchise company. Accordingly, there is no ideal sample application for every franchisee that can convince every franchisor equally. In principle, you proceed similarly to a classic employee application: emphasize your strengths as a team leader and competent manager - only you yourself know which are your most important skills. Always stay authentic! A perfectionist self-portrayal has little credibility and quickly arouses suspicion with the franchisor. You should not hide possible weaknesses, but you should continue to focus clearly on your preferences in order to leave a convincing overall impression. In addition, place value on your previous professional experience: Franchising often offers great opportunities, especially for career changers, because you can quickly identify new potential with a distant view of the industry.
However, what clearly differentiates an application in franchising from the classic job application is the fact that you not only have to "sell" yourself as a person and entrepreneur, but also your business concept. Therefore, the application should also include a fully developed business plan, including the calculated capital requirement, the intended type of financing, personnel planning and the proposed ownership structure. In this way, you can show your franchisor your company model and explain why both you and the franchise system will benefit from the opening of your future real estate company. If your application documents leave a positive overall impression with the franchisor, you will soon be invited to a personal interview to further specify your franchise establishment in the license area of your choice.
With an Engel & Völkers real estate agent license, you create the ideal starting position for your independent start-up: An established and globally valued brand identity, the extensive Engel & Völkers contact network, our in-depth training program and the extensive software platform enable you to have a long-term profitable career as a real estate agent start and successfully market houses, villas and apartments in one of our free license areas across Europe. Do you need more information about our offer as a franchisor? Set up your personal appointment by calling +49 (0) 40 36 13 10 or click the button on the right-hand side of the screen to send us a message. Our expansion team will be happy to provide you with personal advice before you send us your application documents!