Discovering the districts of Milan

The "neighborhood by neighborhood" initiative starts

May is the month of the restart for tourism at km 0 in Milan. Thanks to the collaboration between the promotion agency of the city (Milano & Partners) and the New Academy of Belle Arti, the Municipality managed to organize the "neighborhood by neighborhood" initiative: a tour of Milan with protagonists the soul, the sounds and the stories of the individual neighborhoods.  The tour will touch 3 different stops every month: from Porta Romana to Chinatown, from the Navigli to Porta Venezia, up to less central areas such as Lambrate and Chiaravalle.

Among the most original projects of the initiative there will be the "naming": the creation of street art that contains the name of the neighborhood in which it is built; in addiction there will be industrial design works, 3D installations, moments of exchange with the protagonists of the area and specially designed events such as the opening of the season of the Biblioteca degli alberi in Isola. The main feature of the works of art is that they can be changed over time by the artist himself.

The message behind the project is to rediscover and represent the identity of each individual district, for this reason a music playlist will also be created based on the tastes and orientations of those who live in the area, which can be listened by a QR code on information totems.

E&V Milano can't wait to find out which playlist and which street art work will represent the areas in which we are present with our 5 Shops. For now let's admire together a selection of the most beautiful street art in Milan.