Engel & Völkers Licence Partner Malta Regional Market Center > Blog > Preparing your property for sale

Preparing your property for sale

by Alan Carville 

The internet plays an important part in how people search for homes. Although it won’t guarantee a sale, it is usually the first port of call before choosing which properties to visit. Time is precious and nobody wants to waste their time, being shown properties, without first having narrowed down some choices. It is crucial that your property stands out from the rest, so you need to give them reason to.


Considering that the first port of call is a browse on the internet, whether it be on our  Face Book post or our web site, photos that do not look good, will make the viewer click away within seconds.

The home needs to look better than competition

If you have two homes that tick all the same boxes – same price, same size, and same location - then why would the potential buyer request a viewing for one over the other?

Photographs that display a property as being clean, neat, tidy, and spacious creates a great first impression. All of this happens before a potential buyer even steps foot inside the property for a viewing. Your agent will be able to advise you what other similar properties there are on the market and how comparable they are to yours, giving you that edge to help make your property more attractive once you launch the property on the market.

What is the difference between cleaning, de-cluttering, de-personalisig and staging?

To some, these may appear to be one and the same thing.

A home may be clean - the floors may be mopped, carpets vacuumed, and cabinets dusted. But despite being hygienically clean, the rooms may contain too many items, creating a space that looks small and untidy.

De-cluttering is the process of tidying up, removing objects from the room, so that it is neat and creates a sense of space.

De-personalising is the process of removing objects in a room so that the potential buyer can visualise themselves living in the space. It often requires removing personal items such as cosmetics from a bathroom.

Staging is the opposite – it is the process of adding objects into the room, to help decorate it - such as flowers, cushions or laying the table with cutlery.  

The focus here is not home decorating, interior design or home repairs - it is the process of making your home presentable to a potential buyer, and attractive to help make your property their choice of purchase.

The buyer needs to visualise him/herself in the property.

Homes should be de-personalised and made to look generic, so that they appeal to a vast range of different buyers. The goal is creating a space that the potential buyer can visualise themselves living in.  If the property has too many personal effects, you will psychologically turn the buyer off. Try and eliminate the distractions and clutter.

I hope this has helped and I look forward to sharing part two: How to prepare your property to be photographed for marketing.

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