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Harness the power of fragrance to sell more homes - OOBA

Hartbeespoort Dam - OOBA article.jpg

Did you knowthat our sense of smell, more than any other sense, has the power to influencemood and stir up powerful memories? That’s because our olfactory bulbs, theorgans responsible for our sense of smell, are tied to the limbic system, thepart of the brain that processes emotion. By knowing which scents haveparticular effects, you can use the power of fragrance in the homes you show tomake them more appealing to your buyers. Here’s a quick guide to some pleasantscents and their mood-enhancing properties:

Lemon, orange andother citrus

– reduce anxiety andbrighten the mood
Peppermint– great for energising
Rosemary– encourages alertness
Jasmine– produces a feeling of optimism and confidence

Engel & Völkers

Hartbeespoort Dam
Shop 18A, Village Mall, c/o R511 & Magalies Blvd, Schoemansville
0216 Hartbeespoort Dam
South Africa
+27 (0)12 111 1080

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