L'expert immobilier Engel & Völkers fête son 40ème anniversaire

C'est dans une petite villa de la rue Elbchaussee à Hambourg qu’est né le succès d’Engel & Völkers. Cette année, la société immobilière fête son 40ème anniversaire et fait à cette occasion un retour sur les événements marquants de la dernière décennie, mais elle se prépare également pour l'avenir. En 1977, Dirk C. Engel fonde une société de courtage à Hambourg. Quatre ans plus tard, son ami, l'étudiant Christian Völkers, devient son partenaire. Leur premier bureau commun se trouve dans une villa de la rue Elbchaussee, dont la façade est encore aujourd'hui une composante essentielle du logo de la marque. De là, ils développent une société immobilière qui révolutionnera le secteur. Engel & Völkers rompt avec les pratiques classiques des conseillers immobiliers jusqu’alors en usage, en introduisant des concepts de marketing et des stratégies d’expansion novateurs. Aujourd'hui, l'entreprise est présente dans plus de 30 pays et sur quatre continents. Plus de 10 000 personnes travaillent pour la société. Depuis octobre 2014, Christian Völkers dirige la société conjointement avec Sven Odia, qui débuta sa carrière chez Engel & Völkers en tant que stagiaire.

Hondarribia-Irun - Engel & Völkers fête son 40ème anniversaire : un regard sur les débuts de la société et sur l'avenir du secteur immobilier.

Les débuts dans les faubourgs hambourgeois baignés par l'Elbe

« J'ai toujours eu dans l'idée de construire, de développer quelque chose et de penser pour cela à une stratégie de marketing », affirme Christian Völkers. Peu de temps après avoir rejoint la société, il est convaincu que seule une forte image de marque fondée sur le professionnalisme et les compétences permet au conseiller de gagner la confiance de ses clients. C'est ainsi qu'il écrit le fameux manuel Engel & Völkers qui n’est autre que les bases d'un système de services standardisé. Il renferme toutes les étapes de travail d'un conseiller immobilier : de l'accueil de la clientèle jusqu'à la description détaillée de la visite d'un bien immobilier. Au fil des ans, ces processus systématisés sont constamment développés et perfectionnés. À cette fin, Engel & Völkers fonde en 1995 en tant que première société immobilière en Allemagne, sa propre académie, illustrant les démarches de prestations de services uniformes. Aujourd'hui, l'académie dispense 1000 heures de formation par an aux conseillers immobiliers d'Engel & Völkers du monde entier.

Les vitrines de l'agence immobilière

Au milieu des années 1990, Christian Völkers franchit une autre étape dans la construction de l'identité d'entreprise avec l'introduction de vitrines d'agences uniformes. Des directives précises déterminent l'aspect de l'ensemble des agences Engel & Völkers, qu'il s'agisse de l'orchidée blanche sur le comptoir d'accueil ou de la porte d'entrée noire. D'inspiration anglo-saxonne, les agences disposent de grandes vitrines où sont affichés les biens immobiliers disponibles et à travers lesquelles sont également visibles les agents immobiliers. Ce concept jusque-là inconnu en Allemagne connaît un rapide succès et renforce la croissance d'Engel & Völkers.

De Hambourg jusqu'aux villes du monde

Le premier bureau à l'étranger a ouvert ses portes en 1990 à Palma de Mallorca, en vue de satisfaire à la demande de clients recherchant des résidences secondaires dans des destinations attrayantes. En 1998, Christian Völkers, inspiré par la chaîne de restauration rapide McDonald's, introduit le système de franchise. Il s'agit de la percée définitive de la marque au niveau mondial. En 2013, les Metropolitan Market Centers (MMC) forment un autre pilier du groupe commercial. Avec le concept des MC, Engel & Völkers poursuit sa stratégie visant à se développer plus rapidement dans les métropoles internationales et à obtenir une plus grande part de marché.

Perspectives : développement continu et numérisation de la commercialisation immobilière

La croissance d'Engel & Völkers est également axée sur l'avenir. La société souhaite renforcer sa présence, notamment dans les marchés cibles d'Europe et d'Amérique du Nord. Engel & Völkers s'occupera dans les années à venir également de la question liée à la numérisation du secteur immobilier. « La mission d'Engel & Völkers est de proposer des services étant à la hauteur des hautes exigences de qualité de nos clients. Dans ce contexte, nous souhaitons utiliser la numérisation en vue d'accroître l'efficacité de nos services », affirme Christian Völkers. La société développe déjà depuis quelques années des solutions numériques facilitant les processus de commercialisation immobilière. L'objectif est d'épauler les conseillers et les clients au niveau technique en leur fournissant des données pertinentes. « Malgré toutes les possibilités numériques, les conseils personnels d'un professionnel expérimenté restera également à l'avenir l'élément central de notre activité d'intermédiation », assure Christian Völkers.

Avant son 40ème anniversaire, un nouveau siège social à HafenCity

Outre le 40ème anniversaire de la société, la prochaine étape importante cette année est le déménagement dans le nouveau siège social. Pour cette nouvelle construction dans la HafenCity hambourgeoise, Engel & Völkers a pu compter sur l'expertise du célèbre bureau d'architectes new-yorkais Richard Meier & Partner Architects LLP. Le bâtiment est la réalisation d'un rêve de longue date de l'entrepreneur, une maison dans laquelle des visiteurs externes peuvent également découvrir l'univers de la marque Engel & Völkers. Avec ce nouveau site d'implantation dans la HafenCity, Engel & Völkers reste fidèle à ses origines hambourgeoises et rejoint à nouveau les rives de l'Elbe, là où il y a quarante ans, tout a commencé.

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Engel & Völkers Hondarribia-Irun
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Merci de l'intérêt que vous portez à notre société. Nous vous contacterons immédiatement.

Votre équipe Engel & Völkers
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  • M.
  • Mme.

Data Protection Declaration

By using our website, you expressly consent to the storage and use of your data described in this declaration. Your data will be used for the purposes described in detail below. 

IP Addresses

IP addresses are required for problem diagnoses, website administration and demographic information. When you visit our site, we recognize only your domain name, but not your e-mail address. We only see your e-mail address if you directly give it to us by filling out a form or sending an e-mail. 

Cookies

Cookies are used for personalized content, to avoid repeated password entry or to adjust the information offer to user behavior. 

User registration

Our site contains forms which you can fill out to request information. When you register, we will forward the information requested. 

E-mail Addresses

If you provide us with your e-mail address, we will communicate with you via e-mail. We will not pass on your e-mail address to third parties outside of Engel & Völkers. If you no longer wish to receive e-mails from us, you can cancel this at any time. 

Links to Other Sites

Our website has links to other sites of third party providers. Engel & Völkers is not responsible for the data protection measures or contents of other websites. 

Opting out

If you no longer wish to receive e-mails from Engel & Völkers, you can revoke the previously granted permission at any time. E-mail notification suffices for removal from the e-mail list or web registration database 

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en-GB.

You can refuse the use of Google Analytics by clicking on the following link. An opt-out cookie will be set on the computer, which prevents the future collection of your data when visiting this website: Disable Google Analytics 

Further information concerning the terms and conditions of use and data privacy can be found at http://www.google.com/analytics/terms/gb.html or at https://www.google.de/intl/en_uk/policies/. Please note that on this website, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking). 

We utilize the remarketing function of Google to publish our advertisements. This allows us to display our advertisements within the Google Display network to just those Internet users that have visited our website. However, in order to utilize this function we have to use small text files called cookies. These are saved on your computer, but they do not contain any kind of personal information. These cookies are used by the Google Display network to deliver our advertisements to you in the form of text or image ads. You do have the possibility to deactivate cookies used for advertising purposes. This is possible with the help of the Ad Preference manager of Google or, alternatively, via the deactivation page of the Network Advertising Initiative. Further details can be found here: https://support.google.com/analytics/answer/2700409?ref_topic=2611283&hl=en-GB“
 
Social Media Plugins


Engel & Völkers uses on its website Social Media Plug-Ins (“plugins”) of the social media networks Facebook, Google +, Pinterest and Twitter. 

Facebook

The Engel & Völkers website uses social plugins (“plugins”) of the social network facebook.com, operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). These plugins are marked with a Facebook logo. 
If the customer accesses an Engel & Völkers website that contains such a plugin, the customer’s browser will establish a direct connection to the Facebook servers. Facebook transmits the contents of the plugin directly to the customer’s browser where it is integrated into the website. 
The plugin integration provides Facebook with the information that the customer has accessed the corresponding page of the Engel & Völkers website. If the customer is logged into Facebook, Facebook can assign the customer’s visit to the customer’s Facebook account. 
If the customer interacts with the plugins, for example by using the “Like” button or leaving a comment, the browser transmits the corresponding information directly to Facebook where it is saved. The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as related rights and settings available to customers to protect their privacy can be found in the Facebook privacy policies. 
If the customer does not want Facebook to collect data in the aforementioned way, the customer must log out of his/her Facebook account before visiting the Engel & Völkers website. 

Google+

Engel & Völkers uses plug-ins operated by the social network “Google+”. These programs are exclusively operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, (“Google”). The plugins is made clearly visible on our website through the add-on “+1” on white or colored background. 
When clicking on named plugin, your browser will establish a direct link with the servers operated by Google+; as a result the content of the plugin will be transferred to your browser and embedded in the website being shown. 
The fact that you have visited our website will be passed on to Google. In the case that you visit our website whilst you are signed into your Google+ user account, Google+ can assign your visit to our website to your user account. Information arising from interaction with the Google+ plugins (such as by clicking the “+1” button or by leaving a comment) will be directly transferred to and stored by Google. Engel & Völkers has no impact upon the data Google collects with named plugin. 
To prevent this you must log out of your Google+ account before visiting our website. 
Please refer to Google+’s privacy policy 
http://www.google.com/intl/de/+/policy/+1button.html 
for more information on: the purpose and scope of data collection and data analysis undertaken by Google+, your rights, how to modify settings and how to protect your privacy. 

Twitter

Furthermore, Engel & Völkers uses the plugins Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA (hereinafter “Twitter” called). These are recognizable by the Twitter logo, a blue bird on a light background. 
By including the “Tweet” button, Twitter receives the information that you have accessed the corresponding page of our website. You are logged in to Twitter, Twitter can assign your visit to your Twitter account. 
When selecting the Tweet button, a connection to a Twitter server is made by Twitter. If you are logged in to Twitter, you can now directly “tweet” our link. 
More information about the function and handling of your data and their further use by Twitter, please see Twitter´s privacy information at: http://twitter.com/privacy 

Pinterest

Engel & Völkers also uses the “Pin It” button of the social media network “Pinterest”, which is operated by the Pinterest, Inc., 808 Brannan St, San Francisco, CA 94103, USA (hereinafter “Pinterest” called). 
By including the “Pin it” button Pinterest receives the information that you have accessed the corresponding page of our website. If you are logged on Pinterest, Pinterest can additionally assign your visit to your Pinterest account. 
The data sent by clicking the “Pin it” buttons will be saved by Pinterest. If you want to prevent this you have to log out from your Pinterest account before clicking on the “Pin it” button. 
Information upon the purpose and scope of the data collection and the further processing and use of that data through Pinterest as well as your options and rights in this respect and settings options for protecting your privacy can be retrieved from Pinterests privacy policy at http://pinterest.com/about/privacy/. 
 
Information and questions


If you have any questions about this data protection declaration, for instance regarding inspection or updating of your personal data, please write to the following address: 
Engel & Völkers Guipuzcoa 
MS Exclusive Homes S.L. 

Avenida Zurriola 6

20002 San Sebastian
VAT: ESB75114272
or send an e-mail to: sansebastian@engelvoelkers.com

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  • M.
  • Mme.
Veuillez remplir les informations concernant votre bien.

Data Protection Declaration

By using our website, you expressly consent to the storage and use of your data described in this declaration. Your data will be used for the purposes described in detail below. 

IP Addresses

IP addresses are required for problem diagnoses, website administration and demographic information. When you visit our site, we recognize only your domain name, but not your e-mail address. We only see your e-mail address if you directly give it to us by filling out a form or sending an e-mail. 

Cookies

Cookies are used for personalized content, to avoid repeated password entry or to adjust the information offer to user behavior. 

User registration

Our site contains forms which you can fill out to request information. When you register, we will forward the information requested. 

E-mail Addresses

If you provide us with your e-mail address, we will communicate with you via e-mail. We will not pass on your e-mail address to third parties outside of Engel & Völkers. If you no longer wish to receive e-mails from us, you can cancel this at any time. 

Links to Other Sites

Our website has links to other sites of third party providers. Engel & Völkers is not responsible for the data protection measures or contents of other websites. 

Opting out

If you no longer wish to receive e-mails from Engel & Völkers, you can revoke the previously granted permission at any time. E-mail notification suffices for removal from the e-mail list or web registration database 

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en-GB.

You can refuse the use of Google Analytics by clicking on the following link. An opt-out cookie will be set on the computer, which prevents the future collection of your data when visiting this website: Disable Google Analytics 

Further information concerning the terms and conditions of use and data privacy can be found at http://www.google.com/analytics/terms/gb.html or at https://www.google.de/intl/en_uk/policies/. Please note that on this website, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking). 

We utilize the remarketing function of Google to publish our advertisements. This allows us to display our advertisements within the Google Display network to just those Internet users that have visited our website. However, in order to utilize this function we have to use small text files called cookies. These are saved on your computer, but they do not contain any kind of personal information. These cookies are used by the Google Display network to deliver our advertisements to you in the form of text or image ads. You do have the possibility to deactivate cookies used for advertising purposes. This is possible with the help of the Ad Preference manager of Google or, alternatively, via the deactivation page of the Network Advertising Initiative. Further details can be found here: https://support.google.com/analytics/answer/2700409?ref_topic=2611283&hl=en-GB“
 
Social Media Plugins


Engel & Völkers uses on its website Social Media Plug-Ins (“plugins”) of the social media networks Facebook, Google +, Pinterest and Twitter. 

Facebook

The Engel & Völkers website uses social plugins (“plugins”) of the social network facebook.com, operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). These plugins are marked with a Facebook logo. 
If the customer accesses an Engel & Völkers website that contains such a plugin, the customer’s browser will establish a direct connection to the Facebook servers. Facebook transmits the contents of the plugin directly to the customer’s browser where it is integrated into the website. 
The plugin integration provides Facebook with the information that the customer has accessed the corresponding page of the Engel & Völkers website. If the customer is logged into Facebook, Facebook can assign the customer’s visit to the customer’s Facebook account. 
If the customer interacts with the plugins, for example by using the “Like” button or leaving a comment, the browser transmits the corresponding information directly to Facebook where it is saved. The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as related rights and settings available to customers to protect their privacy can be found in the Facebook privacy policies. 
If the customer does not want Facebook to collect data in the aforementioned way, the customer must log out of his/her Facebook account before visiting the Engel & Völkers website. 

Google+

Engel & Völkers uses plug-ins operated by the social network “Google+”. These programs are exclusively operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, (“Google”). The plugins is made clearly visible on our website through the add-on “+1” on white or colored background. 
When clicking on named plugin, your browser will establish a direct link with the servers operated by Google+; as a result the content of the plugin will be transferred to your browser and embedded in the website being shown. 
The fact that you have visited our website will be passed on to Google. In the case that you visit our website whilst you are signed into your Google+ user account, Google+ can assign your visit to our website to your user account. Information arising from interaction with the Google+ plugins (such as by clicking the “+1” button or by leaving a comment) will be directly transferred to and stored by Google. Engel & Völkers has no impact upon the data Google collects with named plugin. 
To prevent this you must log out of your Google+ account before visiting our website. 
Please refer to Google+’s privacy policy 
http://www.google.com/intl/de/+/policy/+1button.html 
for more information on: the purpose and scope of data collection and data analysis undertaken by Google+, your rights, how to modify settings and how to protect your privacy. 

Twitter

Furthermore, Engel & Völkers uses the plugins Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA (hereinafter “Twitter” called). These are recognizable by the Twitter logo, a blue bird on a light background. 
By including the “Tweet” button, Twitter receives the information that you have accessed the corresponding page of our website. You are logged in to Twitter, Twitter can assign your visit to your Twitter account. 
When selecting the Tweet button, a connection to a Twitter server is made by Twitter. If you are logged in to Twitter, you can now directly “tweet” our link. 
More information about the function and handling of your data and their further use by Twitter, please see Twitter´s privacy information at: http://twitter.com/privacy 

Pinterest

Engel & Völkers also uses the “Pin It” button of the social media network “Pinterest”, which is operated by the Pinterest, Inc., 808 Brannan St, San Francisco, CA 94103, USA (hereinafter “Pinterest” called). 
By including the “Pin it” button Pinterest receives the information that you have accessed the corresponding page of our website. If you are logged on Pinterest, Pinterest can additionally assign your visit to your Pinterest account. 
The data sent by clicking the “Pin it” buttons will be saved by Pinterest. If you want to prevent this you have to log out from your Pinterest account before clicking on the “Pin it” button. 
Information upon the purpose and scope of the data collection and the further processing and use of that data through Pinterest as well as your options and rights in this respect and settings options for protecting your privacy can be retrieved from Pinterests privacy policy at http://pinterest.com/about/privacy/. 
 
Information and questions


If you have any questions about this data protection declaration, for instance regarding inspection or updating of your personal data, please write to the following address: 
Engel & Völkers Guipuzcoa 
MS Exclusive Homes S.L. 

Avenida Zurriola 6

20002 San Sebastian
VAT: ESB75114272
or send an e-mail to: sansebastian@engelvoelkers.com

Envoyer maintenant

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