Franchising is worth it - invest in a franchise system and take advantage of the numerous benefits.
You want to fulfill the dream of self-employment, while tackling the fewest possible risks? With the right franchise system you can make a career and benefit from the success of your franchisor! The investment in a franchise system may be worth a lot!
Why should you opt for an investment in a franchise system?
The investment in a franchise system offers numerous advantages. Your chances of success are greater if you participate in a proven business concept: here you have the security that you are missing when you start your business on your own. The result of the KfW study speaks for itself: 90% of franchises are still active on the market after five years of operations. Franchisee and franchisor benefit respectively from the work of the other: you can take the advantage offered by your franchisor, while you add key success factors such as flexibility, motivation and customer-contact to the franchise system.
Advantages of a franchisee
There are numerous benefits that you can take advantage of as a franchisee. Above all, you benefit from the experience of your franchisor. You can work around numerous errors, as for many others have opted for the investment in a franchise system before you. This experience has helped develope a "best practice" over the years, that you also can follow. Typical mistakes that budding entrepreneurs have already made in front of you, are therefore excluded. In the course of time, this will save you from many unnecessary costs that can result from such errors. The most important success factor of a franchise system is thus the know-how of the franchisor, which protects you from serious foundation issues.
Low business risk and skilful marketing
If you decide to invest in a franchise system, you have a strong partner at your side, who reduces the business risk. You have a stronger negotiating position with banks, which will be strengthened by the positively reclaimed concepts of the franchisor. Furthermore, you benefit from the low cost of marketing and advertising. If you opt for a franchise system, the cost of the marketing spreads over a large number of franchisees. Therefore you won't need to search for a competent advertising agency, and you will still benefit from the high-quality and all-inclusive advertising. You will be provided promotional materials for personal promotional activities, saving you both time and money. In addition, you are regularly offered re-elaborated marketing concepts, so that your activities are always current and aligned to market requirements. By working with a franchisor, you seamlessly integrate yourself within an efficient marketing and distribution system, which is an important argument for a franchise system.
Quick success through cooperation in a franchise system
As a franchisee, you have great cost saving potential, because you benefit from more favorable purchasing prices through joint purchasing. Furthermore, you will benefit from the high level of awareness of your franchisor, making a faster market entry guaranteed. You can quickly establish yourself in the specific market and get rapid access to customers of the franchisor. You also benefit from regular training, so you can always keep your expertise up to date. Optimally, the franchise company has in-house academies and innovative training programs. Another great advantage of working with a franchisor: Get help choosing the perfect location. This aspect is essential and contributes significantly to your success. You also won't have to worry about competition, because there is a territorial protection that prevents this from happening. Opt for the right franchise system and get what you need to start your successful self!
Are you convinced of the the advantages that this business modeloffers? Next, you should think about which franchise is right for you and your individual entrepreneur personality.
Next week, we want to give you valuable tips on how to find the optimal franchise concept in just 5 steps and what aspects must be considered in the search.
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