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The home buyer's profile

The world of real estate industry has undergone remarkable changes that are reflected in today's society. It wasn't until a while ago that the largest number of home buyers consisted of youngsters who actively participated in property fairs such as SIMA. But nowadays, the biggest participants in these types of events are mainly 45 year-olds or over.

This change is due to the direct result of the crisis and the job insecurity that this population's age group is experiencing. These factors have limited the young buyer's access to the property market. The main motivation to buy a property is no longer to rent first before owning a home in order to feel more stable. The rise in property prices is one of the main obstacles for first time buyers.

Real estate investment has currently picked up again by buyers who are 60 years or older and are looking to downsize due to their children leaving home. They tend to look for smaller houses that are preferably close to hospitals and shopping areas.
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The profile of the home buyer has taken a surprising turn, going from a person with the desire to own his home and in need of more space to a family in a big house with grown up children who have left home. The financial stability needed to take this step is now in the favour of retired people who want to live closer to their relatives and consider selling their home and buying a new one near their loved ones.

The largest number of such purchases take place in Madrid and Barcelona, ​​especially in urban centres that are well connected and offer plenty of amenities.

Among foreign senior buyers, the highest number of property purchases are by the British, German and Scandinavians such as Norwegian, Swedish, and Danish. These buyers are attracted to homes that are located in coastal areas, preferably on the beach with easy access to medical services.

The profile of the buyer has changed and the real estate offer must adapt to it. At Engel & Völkers you can find a wide range of properties with different characteristics located in different parts of our country so you can always find what you are looking for. Engel & Völkers offers its services to clients as well as private individuals and institutions, giving full advice to each client in order to make their property purchase, sale or rental process as easy as possible for them. Getting efficient help from experienced professionals will guide you in the best possible way to take an important step forward.

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