Some places are intended to exist forever, the Alfa Romeo Museum is one of them. Opened in 1976 and can be visited by reservation only, the Museum following the dismantling of the production site and the consequent loss of directional function of the Centre was closed in 2009 and reopened to the public in the historical site of Arese in 2015. 105 years after the first launch of the Brand.
with a completely revamped that DNA is the distinctive Alfa Romeo.
Six floors of history create a link between past, present and future by telling an extraordinary brand companies, its cars, technology, style. Each floor is about a specific theme, starting with a chronological tour of the most iconic motors; then we move on to design and style; and finally the last floor focuses on speed. Visitors will discover the many, and at the time, dramatic stories that have characterized the past life of manufacturing.
Lines that have changed the way they imagine the car design, cars and drivers who dictated the pace of the competition on the track, technologies that have redefined the standards of innovation.
Beauty, speed, strength and constant production: this is the Alfa Romeo heritage.
Is the driving passion is evolution, is the heart.
More info: +39 02 4442 5511
Photo credit: www.museoalfaromeo.com