Engel & Völkers
  • 3 min read

Franchise or start-up

The advantages of a franchise system compared to a traditional start-up

A confident businesswoman wearing glasses, a beige blazer, and white turtleneck stands in front of a modern building. She holds documents while looking upward with an optimistic expression, her hair styled in a professional updo.

Is becoming self-employed a serious option for you and are you currently exploring various business models that match your idea so that the promising transition goes smoothly? Furthermore, one of the central questions is whether you want to opt for a classic start-up or whether the advantages of a franchise system promise you the necessary level of security?

In the following, we would like to introduce you to the topic of real estate franchising and at the same time show you the advantages associated with a career as a franchisee:in an Engel & Völkers license.

Be entrepreneurially successful without start-up difficulties in Germany or Austria? The Engel & Völkers franchise system is made for you.

Table of Content

  1. Your Own Real Estate Business: Independent Start-Up or Franchise?

  2. Real Estate Franchise with Engel & Völkers: Autonomy, Security, and Relevance

  3. Engel & Völkers: Benefit from a Globally Successful Franchise Concept

Your Own Real Estate Business: Independent Start-Up or Franchise?

Starting your own business — whether as a classic entrepreneur or as a licensee within a real estate franchise — is a decision that should be made with careful consideration. More than that, your new career path should begin with a sense of security and conviction. While taking the leap into self-employment brings many advantages — such as being your own boss, enjoying greater flexibility, and benefiting from a high degree of autonomy — the success of your business hinges on your personal responsibility and a wide range of associated tasks. The initial phase of your new career, in particular, can prove to be challenging.

While registering a business, notifying the tax office, and updating your insurance policies are among the simpler steps, finding a reliable tax advisor can already be more demanding. On top of that, you’ll need a professional website, a compelling logo, and eye-catching business cards — because successful customer acquisition is crucial for both your business launch and long-term success.

Even the best business ideas can stumble over these initial hurdles. But as a franchisee of an Engel & Völkers license, you gain access to a proven business model, one that is already well-established in the market, comes with a renowned name, and benefits from a broad existing customer base. What’s more, acquiring new clients becomes significantly easier.

As a franchise partner of Engel & Völkers, you’re not only well equipped to master the challenges of starting your own business — you’re also expertly guided and supported through every subsequent step. This is the decisive advantage our real estate franchise model offers: while you take the leap into entrepreneurship, you’re not doing it alone. Instead, you’re backed by a professional partner who’s ready to share a proven, successful business concept with you.

How this works — and how you’ll still retain full autonomy — is what we’ll explain in the next section.

Real Estate Franchise with Engel & Völkers: Autonomy, Security, and Relevance

Even as a license partner within a larger franchise system, you remain largely independent despite being tied to a brand — and benefit from extensive advantages. This means that key decisions such as the location of your shop, the composition of your team, and your internal operational structure remain entirely within your control.

As long as it aligns with the terms of the license agreement, your entrepreneurial initiative as a franchisee of an Engel & Völkers license in Germany or Austria knows no bounds. One of the greatest benefits is the highly streamlined path into your new career. From day one of opening your shop, you benefit from the market strength of our entire network, which can lead to significantly higher revenues during your start-up phase than those typically expected from a conventional business launch.

This process is further accelerated by our comprehensive support: upon signing your license agreement, you gain access to internal statistics and receive ready-made marketing materials such as flyers, brochures, and advertising layouts — allowing you to immediately present yourself as part of the Engel & Völkers brand while focusing your time and energy on running your business.

While you, as a franchisee of Engel & Völkers, gain access to a business model that has already proven its success in the market, it is essential to maintain and build upon this success. We do so by continuously evaluating and optimizing areas such as our offering, brand presentation, and the structure of the franchise network. In addition, ongoing training, seminars, and workshops ensure that you always stay up to date — and that you, as a franchise partner, continue to meet modern industry standards.

Well-secured and still self-employed? Then choose to launch your career as a franchisee with an Engel & Völkers license in Germany or Austria — and take the royal road to entrepreneurship. This path grants you all the freedoms of independent business ownership, while also providing the full strength and security of an established global enterprise.

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Become an Engel & Völkers Licencepartner

Engel & Völkers offers exclusive and protected license areas to their licensed partners. These license areas are characterized by a high revenue potential and transaction volume.

Engel & Völkers: Benefit from a Globally Successful Franchise Concept

Are you looking for a reliable model to launch your new career — one that spares you the burdensome tasks of a traditional business startup and offers a constantly evolving business idea with global reach? Then a real estate franchise license from Engel & Völkers is exactly the right choice for you. Start your professional journey now as a franchisee with an Engel & Völkers license in Germany or Austria, and reach clients from around the world — without additional effort or revenue-draining delays. Rely on comprehensive support for your business launch and take bold steps forward together with us. Put your drive to work by leveraging our market strength and achieve fast and lasting success.

Get in touch now with our expansion managers and inquire about our available license areas in Germany and Austria. We’re already looking forward to hearing from you!

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Engel & Völkers Austria

Headquarter - Vancouverstraße 2a

20457 Hamburg, Germany

Tel: +43 196 150 0050