In her role as Global Head of Content Strategy & Cross Channel Campaign Management, Annette Siragusano is responsible above all for content creation and management across all media channels, as well as for the development and management of Engel & Völkers Studios and the cross-channel campaign management of the globally operational Engel & Völkers Group. She will be working closely with communication teams based in individual countries. Moreover, all communication of Engel & Völkers Venture Management GmbH and its associated business divisions falls under her remit. Engel & Völkers Studios, which is currently in the planning stage, will see the creation of multimedia content for a wide variety of channels in the future. She also reports to Christian Völkers, Founder and Chairman of the Supervisory Board, with regard to Engel & Völkers Ventures, and to Sven Odia, CEO of Engel & Völkers AG, for the brokerage business of Engel & Völkers AG.
Annette Siragusano is now Global Head of Content Strategy & Cross Channel Campaign Management at Engel & Völkers
"Engel & Völkers has continued to develop since it was founded and is now represented as an international service company in over 30 countries and on five continents. With the start of new corporate divisions as part of Engel & Völkers Ventures, we are gradually expanding our range and are pleased to welcome Annette Siragusano on board,” states Christian Völkers. Sven Odia adds: "With Annette Siragusano, we were able to win a strong and experienced communicator with extensive digital expertise who, together with us, will drive Engel & Völkers' growth path and the development of new business models for the ventures."
Before joining Engel & Völkers on 15 September 2020, Annette Siragusano was Head of Corporate Communication at Comdirect Bank AG. In this position, she and her team established the strategic positioning of the company as an innovation leader both internally and externally, using a range of communication formats. Very early on, she focused her efforts on agile methods and strategic content production in the in-house studio that was set up specifically for this purpose. Alongside her main job, Annette Siragusano was also Deputy Chair of the “Stiftung Rechnen” charity, and Co-Founder of the initiative "finanz-heldinnen", which has grown into Germany’s largest social finance community for women working in the banking sector.