Lorena Storino

The Advisor Attraction Specialist leads the strategic acquisition of talent, coordinating recruitment marketing campaigns and leveraging a data-driven approach. The role identifies, attracts and selects Advisors, managing the recruitment funnel and optimizing quality, conversion rates and time-to-hire.

The Advisor Attraction Specialist collaborates with the Marketing Team to maximize brand attractiveness and to offer candidates a highly compelling professional opportunity. By analyzing market data and performance metrics, the role also develops industry relationships to strengthen connections with new talent and expand the recruitment network.