Investing in the Marche real estate market: opportunities, trends and practical advices

Why Le Marche? A growing region

The Marche region is one of the most promising areas for real estate investment, thanks to its strategic location on the Adriatic Sea and excellent connections to both Northern and Southern Italy via highways, railways, and the international airport in Ancona.

This accessibility is complemented by a high quality of life, with art cities, charming historic villages, both seaside and mountain landscapes, and a renowned culinary tradition—factors that attract not only tourists but also new residents looking to relocate or invest in the area.

The real estate market in the Marche region still offers competitive property prices compared to other Italian regions, providing attractive opportunities for value appreciation in the medium to long term. This makes the Marche an ideal destination for safe and profitable real estate investment.

Most popular types of investment

Among the most popular types of real estate investments in the Marche region are holiday homes and second residences in coastal towns such as Senigallia, Numana, Porto Recanati, and Civitanova Marche, which benefit from strong tourist appeal and lively seasonal demand.

At the same time, opportunities are growing in renovating properties in historic villages, ideal for those seeking projects with significant value-adding potential. These investments are often supported by tax incentives and renovation bonuses, making them even more attractive. Equally important are investments in the tourism and hospitality sector, including agritourisms, B&Bs, and wellness facilities, primarily located near the Sibillini Mountains and the picturesque Marche hills, areas known for their natural beauty and cultural richness.

University cities such as Ancona, Macerata, and Urbino also offer excellent prospects for income properties, driven by steady demand from students and workers relocating for study or work, ensuring stable and secure returns over time.

Current trends (2024-2025)

In 2024-2025, real estate demand in the Marche region is increasingly focused on sustainable and renovated properties, with particular emphasis on energy efficiency and outdoor spaces. The growing interest in experiential tourism and slow living is driving demand for charming hospitality accommodations. At the same time, foreign investors, especially from Northern Europe and the United States, are showing steadily increasing interest. Additionally, the inland areas of the Marche are experiencing a rise in property sales, thanks to more affordable prices and pristine natural landscapes, making them ideal destinations for new real estate investments.

Tax benefits and incentives for investors

• Renovation Bonus and Ecobonus: tax incentives to improve the energy efficiency of properties, making investments more sustainable and cost-effective.

• Flat-rate Tax Regime: reduced taxation for long-term rentals, ideal for those investing in rental properties.

• Benefits for Young Buyers and First-Time Homebuyers: tax advantages that facilitate access to the real estate market for new investors.

What to consider before investing

Before investing in the real estate market of the Marche region, it is essential to conduct a thorough analysis of the area, assessing local supply and demand, tourist appeal, and available services.

• Area Analysis: carefully evaluate local demand and supply, tourist attractiveness, and the presence of essential services.

• Property Condition: check for any legal or planning restrictions, assess whether renovation is needed, and verify the energy efficiency rating.

• Expected Profitability: perform a detailed calculation of total costs, including purchase, maintenance, and taxes, and estimate the potential income from rentals or resale.

• Professional Assistance: consult with real estate agencies and local experts who know the market well and can guide you through every step, helping you avoid risks and maximize your investment returns.

Conclusion: a favourable time to act

The real estate market in the Marche region today represents a winning combination of beauty, quality of life, and value. Whether it’s a panoramic villa, a holiday rental property, or an income-generating apartment, opportunities are abundant. Relying on industry professionals and acting with foresight can turn a simple purchase into a valuable long-term investment.

Want to discover the best real estate opportunities in the Marche?

Contact us at the following details for personalized advice and find out how we can help you achieve your ideal investment:civitanovamarche@engelvoelkers.com, ancona@engelvoelkers.com.