Engel & Völkers
  • 5 min read
  • Updated: 28 Oct 2025
  • by Usman Adrees

A Guide to the Dubai Off-Plan Market

A stunning render of Como Residences, an off-plan project in Palm Jumeirah, featuring a rooftop pool with panoramic views of the Arabian Sea, Burj Al Arab, and Downtown Dubai.

Key Takeaways:

  • Dubai's off-plan market offers lower entry prices, flexible payment plans and strong potential for long-term capital appreciation

  • All off-plan sales must be registered through Oqood, ensuring transparency and legal protection for buyers

  • Working with Engel & Völkers provides expert guidance, exclusive access and a secure purchase experience across top Dubai developments

Off-plan properties refer to real estate that is sold during the pre-construction or under-construction phase. Buyers invest based on plans, floor layouts, brochures, and show units, often before any physical structure is built.

In Dubai’s fast-moving property market, buying off-plan can be a smart and strategic decision, offering lower prices, flexible payment plans, and the potential for strong capital appreciation.

In Q3 2025, more than 38,000 off-plan units were sold in just 3 months in Dubai, with even more expected in 2026. This continued surge in supply reflects both strong investor demand and developer confidence in the market’s long-term growth.

In this blog, we provide an introductory guide to what is off-plan property, how does it work, and what are the benefits, risks and considerations to know before making a purchase.

Table of Content

  1. Key Benefits of Buying Off-Plan in Dubai

  2. Risks and Considerations

  3. How to Buy an Off-Plan Property in Dubai

  4. Why Work with Engel & Völkers?

  5. Final Thoughts

Key Benefits of Buying Off-Plan in Dubai

There are several benefits of buying off-plan property in Dubai. These include competitive entry prices, flexible payment plans and strong capital appreciation potential.

1. Competitive Prices and Early-Buyer Discounts

Off-plan properties are typically priced lower than ready units, particularly in the early phases of a project. Developers often offer launch pricing or limited-time promotions to incentivise early buyers. This allows you to secure a property at a price that may increase significantly by handover.

For example, investors in high-demand areas like Dubai Marina or Jumeirah Village Circle have seen price growth of 15–25% between launch and completion over the past few years.

2. Flexible Developer Payment Plans

Unlike ready properties that often require a cash purchase or mortgage, off-plan purchases usually come with structured payment plans, often broken into construction-linked instalments and post-handover payments.

As of late 2025, developers are offering more tailored payment options than ever before, including 1% monthly plans and post-handover payment schedules extending up to 3–5 years.

This makes off-plan a more accessible option for first-time buyers or investors who want to spread out their financial commitments.

3. Strong Capital Appreciation Potential

Investing off-plan allows you to capture price growth during the construction cycle. As demand increases, completed units in the same development are often sold at significantly higher prices than early-stage inventory.

Capital gains can also be realised before handover, especially in fast-growing communities, allowing early investors to resell their unit at a profit.

Risks and Considerations

While off-plan offers compelling advantages, it’s not for everyone. Buyers who are looking for a move-in-ready home or investment that can immediately generate cash flow will likely prefer to purchase a ready property.

There is also project risk. Delays can occur, which is why it’s critical to work with a top real estate developer and a licensed broker. All off-plan transactions must be registered through Oqood, the DLD’s official system for safeguarding buyer rights in off-plan sales.

How to Buy an Off-Plan Property in Dubai

Here’s a simplified guide to help you through the process:

1. Research the Project and Developer

Work with a licensed real estate agent who understands your objectives and investment profile. They will guide you towards suitable projects and explain whether demand is high enough to require an Expression of Interest (EOI) before units are released.

At this stage, you should assess the location, developer track record, master plan, amenities, unit layouts, and construction timeline. It is also important to clarify resale conditions, anticipated handover dates, and payment terms early.

2. Submit an EOI or proceed to unit reservation

For popular launches, you may be asked to submit an Expression of Interest (EOI). This involves completing an EOI form and providing a refundable cheque or bank transfer, allowing the developer to manage demand and allocate units fairly.

If the project allows immediate bookings, you can proceed straight to reserving a unit by paying the booking deposit, typically between 5–20 percent. Once a unit is confirmed, you will move forward to contract signing.

3. Secure the Unit and Sign the SPA

After reservation or successful unit allocation, you will sign the Sales and Purchase Agreement (SPA), which sets out payment milestones, handover terms, and contractual obligations.

The developer then registers the transaction with the Dubai Land Department via the Oqood system. This official registration legally records your off-plan purchase and provides buyer protection under Dubai real estate regulations.

4. Complete Construction-Linked Payments

Make staged payments in line with the agreed payment plan, which is typically tied to verified construction milestones. All payments are made into a RERA-regulated escrow account, offering an additional layer of buyer protection.

You can track construction progress and milestone completion through RERA’s official project monitoring system, ensuring transparency throughout the build phase.

5. Handover and Final Payment

Once construction is complete, you will be invited to inspect the property. This snagging stage allows you to identify any defects or finishing issues before final settlement.

After the remaining balance is paid and handover conditions are met, the Dubai Land Department issues the title deed, and full legal ownership of the property is transferred to you.

Why Work with Engel & Völkers?

At Engel & Völkers Dubai, we offer access to exclusive off-plan launches across the city, from beachfront towers and branded residences to high-yield investment opportunities.

Our licensed advisors will:

  • Guide you through project selection

  • Support you with legal and financial documentation

  • Help you compare payment plans and capital growth potential

  • Ensure a seamless, secure buying experience

Final Thoughts

Buying off-plan property in Dubai can offer a unique opportunity to enter the market at a lower cost, benefitting from capital appreciation while taking advantage of developer payment flexibility.

Whether you're an investor looking for high returns or an end-user planning for the future, off-plan can be an excellent choice, if done right.

If you're ready to explore Dubai's best off-plan real estate opportunities, contact Engel & Völkers Dubai for a free consultation at dubai@engelvoelkers.com or call 800 355.

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Usman Adrees

Usman Adrees

Usman Adrees is the Head of Primary Sales at Engel & Völkers Dubai, leading one of the city’s largest and most experienced real estate teams. With over 10 years in Dubai’s property market, Usman specialises in the off-plan segment and maintains direct relationships with all of Dubai’s top developers. Under his leadership, the off-plan team provides clients with early access to the city’s most sought-after launches and expert guidance across every stage of the buying process.

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Engel & Völkers Dubai

7th Floor, Al Khail Plaza

Jumeirah Village Triangle, Dubai, UAE

Tel: +971 4 4223500