Virtual 360° viewings for your property
The perpetual advancement in digitalisation and the increasing dominance of online markets are also having a long-term impact on the real estate sector. Apartments, houses and mansions are brokered nowadays using online marketing to a significant extent, and the future of the industry lies in the digital realm. Your real estate partner Engel & Völkers Hamburg Elbe keep up with all the latest trends, with a view to offering you the most up-to-date services at all times. The Internet established itself as a sales domain for real estate some 15 years ago and, since then, new innovations and technologies have debuted on a regular basis. We are expanding on our range of brokerage options all the time – both in terms of content and technologies. Thanks to an innovative solution developed by the IT firm Matterport, it is now possible for the very first time with Engel &Völkers Hamburg Elbe to move around completely freely through rooms and levels on a virtual property tour. This enables you to gain an excellent first impression of any respective home – a service that no other 3D tool offers in this form in the property sector at this present time.
The latest in Digital Marketing – the best first impression for your property
Matterport represents a new advanced dimension to our web-based presentation methods. The technology developed by the company allows those interested in a particular property for sale to experience a virtual tour around it – regardless of whether it is an apartment, or a detached multi-levelhouse. Users can move around virtually inside the rooms, view all levels, and gain a detailed first impression with the 360° all-round view. An impression that is significantly more dynamic and in-depth than photographs can convey in aproperty portfolio. Additional text-based information during the Matterport tour complement this visual tour and effectively draw attention to the highlights of a property. Thanks to Matterport, the future of property presentation has already taken up residence at Engel & Völkers Hamburg Elbe.
Simple handling with an innovative user interface
Property viewings with the Matterport 360° technologies provide various options for a user to customise their own personal tour. For example, they can choose whether they wish to navigate themselves through the rooms or whether they want to take a pre-saved viewing route. Special highlights of the appointment or the structural characteristics of the building are pointed out, as soon as the virtual tour passes them by. This way users get to discover, for example, what the flooring in the hallway is like when they enter through the front door, or what appliances are fitted when they enter the kitchen. This ensures that the appointment details and highlights are already linked online emotionally with the personal tour experience – a pluspoint when it comes to actually selling a property.
The Matterport interface also offers three basicviewing options: In the viewing display mode, the property can be explored from the first-person perspective where the user navigates by clicking their mouse through the individual rooms. Usability here is comparable with the Google service “Street View”. To experience a particularly high level of realism, users can also wear Virtual Reality glasses, enabling them to look around a property using their own head movements. VR technologies have only been available for several years now and are becoming an increasingly common fixture in private households. The implementation of VR elements demonstrates just how future-oriented the Matterport concept is, as this technology holds great potential in the IT industry. The last of the three viewing modes is the “dollhouse”mode. In this perspective, the property for sale is shown in its entirety, creating the impression of an open dollhouse with its roof off. This view is particularly effective when it comes to gaining an overall impression of the size and room layout of a property. It complements existing draft and layout plans with three-dimensional elements that can be rotated dynamically and are relevant when it comes to planning for the living space.
Matterport 3D tours:
The US company Matterport with headquarters based in Sunnyvale, California, was founded in 2011 and has since established itself as a leading developer for 3D imaging realised using small-scale mobile cameras. These cameras can also be used to create a virtual tour of your home. Each room is recorded and then converted into a digital viewing experience using specially developed Matterport software. Thanks to Matterport, we are now in a position to offer you this impressive technology to upgrade the impact of your property portfolio. Would you like to experience a virtual tour yourself and get to know its benefits? Click the following link for a digital viewing of an exclusive freehold apartment in the Othmarschen district of Hamburg that is currently for sale through Engel & Völkers Hamburg Elbe. This way you can familiarise yourself with the different viewing and navigation options. >>Click here <<
Would you like to upgrade your property sale with a virtual Matterport tour of your home? Do not hesitate to contact us for a personal consultation! We look forward to your call!
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