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Engel & Völkers will be attending the 2018 Inmotecnia event in Barcelona

Engel & Völkers is not only a leading real estate company within the luxury and high 'standing' sector but it is also a pioneer in the application of new technologies and work methods. This is the reason why it could not miss attending the 2018 Inmotecnia again, which is the most important European event in this field. Undoubtedly, it's a unique opportunity to attract new customers and optimise its management process to the maximum.

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What is the 2018 Inmotecnia?

The 2018 Inmotecnia event will be held in the city of Barcelona on May 23rd and 24th. It is considered a top event in the field of new technology applications in the real estate sector. In fact, during the event's 48 hours, 15 prestigious speakers will hold lectures about the new advances in this sector and 60 companies will be attending with their corresponding exhibitors. Engel & Völkers will obviously not be missing out on this important event.

The main objective is to show all those interested in how new technologies are key to the growth of businesses within the real estate sector. We must start from the basis that, today, two out of every three people in Europe use the Internet on a daily basis, and they mostly access it through their 'smartphones' and 'tablets'. In fact, in Spain alone, the Internet is available in 13 million homes.

In addition, we must not forget that two thirds of those interested in buying or renting a home go to a real estate agency's website first when it comes to finding the property they are looking for. Obviously, this means that the market is following a digitalisation trend that specialised businesses in the sector must take advantage of by adapting to the current situation.

It is expected that the 2018 Inmotecnia will be more successful than its first edition last year, during which time it brought together more than 1300 professionals from the real estate sector who ended up reaching the conclusion that the market rules are changing by leaps and bounds. In addition, they realised that this technological adaptation is not reserved exclusively to large companies, but that anyone can benefit from it.

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The reasons for Engel & Völkers to be present at the 2018 Inmotecnia event

There are two important reasons that have motivated Engel & Völkers to once again attend the 2018 Inmotecnia event. Specifically, this real estate company has grown and expanded throughout its history based on the belief that adapting to the client's needs and behaviour are essential to achieve success. This is where digitisation becomes absolutely fundamental.

Engel & Völkers is a company in constant search of the latest developments in the field of new technologies. The reason lies in the fact that it greatly facilitates its agents and the way they interact with their clients. Undoubtedly, these are adaptation processes that the two parties clearly benefit from as they translate into a better integrated service.

In short, just like its first edition, the 2018 Inmotecnia in Barcelona promises to update the real estate sector about the current technological applications and at the same time, try to predict what will happen in the future by following the customers' behaviour and search habits on the Web. The objective is to clearly demonstrate the need for digital adaptation, which is why Engel & Völkers will actively be participating in this event.

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