Engel & Völkers
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Location and Potential analysis

A solid foundation for your real estate investment

A location and potential analysis is at the heart of every successful real estate investment, whether you are investing in a commercial property or a residential and commercial building. Prepared by your local advisor, the analysis provides private and institutional investors with the critical information needed to make well-informed decisions. Even property owners without plans to sell benefit from a potential analysis, helping them fully realize the value growth potential of their investment property.

Asset-positioning

What are the benefits of a location and potential analysis?

A detailed analysis minimizes investment risks and optimizes your chances of success, whether for an acquisition or ongoing portfolio management. It provides essential insights into a property’s current market positioning and its future development potential. Particularly for investment properties–which represent long-term financial commitments–thorough initial due diligence as well as regular interim performance reviews are vital.

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Risk minimization through sound data

You make decisions based on reliable market data. A detailed analysis identifies potential weaknesses in a location or property early on and helps you avoid costly investment mistakes.

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Determination of the realistic market value

Our experts provide a precise valuation of your property, taking all value-relevant factors into account. The analysis incorporates statistical data from various sources, insights from Engel & Völkers Research, and the local market expertise of our advisors. This ensures you receive a realistic property value to support purchase or sales negotiations.

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Identifying opportunities for value growth

The potential analysis highlights hidden opportunities—whether through modernization measures, rent optimization, or structural expansion possibilities. It provides clear insights into which investments are worthwhile and how the value of your property can be sustainably increased.

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Reliable assessment of rental potential

We analyze market demand and help you understand which tenant segments your property can attract. From this, we derive realistic rent projections.

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Future-proofing through trend analysis

Our analysis goes beyond the current state to assess future developments. Which infrastructure projects are planned nearby? How is the demographic profile evolving? Factors like these play a key role in the long-term value performance of your investment.

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Status and development opportunities

For whom is the analysis important?

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For buyers and investors

Before investing in a property, you should know exactly what you are acquiring. Our analysis shows whether the asking price is appropriate, the potential returns, and whether the property aligns with your investment strategy. You gain clarity on opportunities and risks, enabling you to make your investment decision based on a solid data foundation.

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For sellers and owners

Sellers also benefit significantly from a professional analysis. You will know the optimal listing price for your property and can present a compelling case during sales discussions. Additionally, you will learn which measures can further increase the property’s value before marketing. With a well-founded potential analysis, you position your property optimally in the market.

What does the location and potential analysis include?

Current market reports

Data that drives decisions

The Engel & Völkers Research market reports provide an excellent data foundation for your commercial real estate decisions. Our analyses cover all relevant asset classes. In the investment and commercial property segment, the focus is on residential and commercial buildings as well as office and logistics spaces.

View all market reports
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Put your property to the test

With the location and potential analysis from Engel & Völkers, you gain a deep understanding of a property, its market positioning, and its development prospects. This information is invaluable for both the sale and acquisition of real estate.

Contact

Contact your personal advisor

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Engel & Völkers Germany

Vancouverstraße 2a

20457 Hamburg, Germany

Tel: +49 40 361310